10 Tips For Writing Optimized Articles For Search Engines and Social Media Sites
Search engine optimization is a technique of improving and controlling the traffic to a particular website or a blog page. A company which uses search engine optimization will have higher appearance when a user searches for their website or URL on a search engine. The web page results appear in the top 10 search results on Google.
A few guidelines for writing articles for Search Engines and Social Media Sites are listed below:
1. Make your articles customer focused: Your content should always appeal to the reader. It’s important that the header of the article is captivating and it should attract the reader’s attention immediately. It should be written in such a way that it creates awareness and has a subtle meaning to it. You can post your articles as blogs on Facebook, Twitter and Orkut, which are all popular social networking sites.
2. Always get into the detail and understand the subject matter to write the article well: It is important that the person who is writing the article should understand the topic. One should be well read about the topic, and research the matter thoroughly. It should be concise yet effective.
3. Avoid Plagiarism – A complete mal practice in writing: Plagiarism means taking the credit for somebody else’s work. Putting your name at the bottom of somebody else’s article is considered a mal practice. With So much information available on the net, search engines have realised that is it important to give its clients due credit for their work. So articles that are published on the net through different directories are verified by major search algorithms for duplicity and plagiarism. There are many desktop software that can also verify the write-up before you submit it.
4. Placement of your Keywords in the articles: It is important to place your keywords generously in the article but also to ensure that it does not take away from the flow and rhythm of the text. It is best if the keyword is present in the title and the first and last paragraphs. It can then be spread throughout the article very carefully.
5. Use quality content/ avoid spamming: The writing material that you choose to refer to, to write your own article should be well informative, validated and it should have the correct information that will position you as an Expert.
6. Avoid repetition of words and phrases: If the article delivers the same information in every paragraph over and over again, it might not appeal to the reader since it would be quite monotonous.
7. Too much information is as bad as too little information: Try to keep the content as brief as possible. The content should be in a concise format so you can convey the message in that one particular paragraph. Ideally the article should be between 450 to 550 words. This is an acceptable word count among article directories.
8. Proof read your article: Always check your article for spelling mistakes and grammatical mistakes. One spelling mistake can position you as an amateur in your space and therefore review your articles for grammar and spelling errors.
9. Submit your article to as many directories as possible: Post your articles to maximum number of directories and social networking sites, since that creates awareness and there are more chances of people reading your article.
10. Social media site articles should always be in public interest: Internet has revolutionized the way people consume information and communicate with each other. With mushrooming of Social media sites, please ensure that you avoid sensitive topics like racism religion and politics. You should always give a generalized view of you opinion. Posting your articles and creating profile pages on Social Media can help you achieve greater visibility and increased online credibility.
