8 Tips on How to Get Advantage of Foursquare For Your Business
If you haven’t heard of Foursquare, there’s a big chance that you’ve been a little disconnected. Foursquare is an interesting social geolocation tool that has captured the attention of a good number of Internet users recently. It basically allows you to tell your friends and others where you are at all times and leave a comment on the site, whether you are in a local shop, mall, or in a nearby restaurant.
But How can a business owner benefit from Foursquare? And How can it helps the growth of your business? Here I leave eight tips that can help you to promote it better in Foursquare.
1. Rewarding “The first” Check in.- Nothing better than a good impression in the first registered customer visit, he will feel valued and very likely to come back after being rewarded from the beginning with a detail like a little gift.
2. Rewarding the most frequent customer.- This is the most common and easy way to promote your business in Foursquare, rewarding the “Major” or “Ambassador” of your establishment, (i.e He who has accumulated the largest number of “checks-in”).
3. Offering discounts.- Small grants discounts to anyone who makes “check-in” in your shop and show you his cell phone for you to check it. Use it to promote one or two days a week, or even more.
4. Rewarding for number of visits.- The application tells you how many times every person has made check-in “in your shop. Let them all know that by reaching the third, fifth, tenth visit, his first item, whatever it is, be free.
5. Publication of special area.- The role of “specials nearby.” When a user “checks-in” near other establishment that is being promoted in Foursquare, he receives notification of special offers offered on those places, even though he’s not in that place.
6. Getting a more personal relationship with your customers.- In addition to knowing who the customer with most frequency in your establishment through “higher status” is, you will have frequent contact with other clients and reconnect with those you have not visited for a while.
7. Reviewing and analyzing data from your customers.- Listen to what your customers have to say about you in Foursquare. Knowing how they think and like to create new promotions that can keep drawing them and making them happy. Next time he’s in and If you are able to recognize him say thanks for his comments.
8. Find out what other businesses do.- There are many ways to be promoted in Foursquare you put the limits to your imagination, because even Foursquare is open to your ideas to work with you and make it possible to carry out.
Hope these eight ways help to promote your business in Foursquare. They can be combined, take place all at once, or go changing them by month or season.
You should try at all times to interact with users who are in your area, so you get to reach a larger number of users and therefore be able to convert them into customers.
Use creativity and do not forget to have your current customers updated of the benefits they can get by consuming your products and services using Foursquare.
