Local Search Is Enhanced by Business Listings
Business Directory Listing is one of the best sources of free advertising for local businesses according to the Silent Seller, an internet marketing firm that can get your site web noticed. By doing business directory listings on multiple business directory sites you can get more customers through website optimization. This should be a part of your local internet marketing. The Silent Seller can provide you with photo uploads, video testimonials, and viral videos featuring your business
One of the best ways to get free advertising today is via the listings to the search engines Google, Yahoo, Bing that are fed by a Universal Business Listing to mobile information providers such as Onstar, Telematics for In-Car GPS, 411 Listings, SuperPages,Mapquest, FourSquare, Gowalla, AOL and CitySearch, that provide for basic business lookup listings you can find on your mobile devices such as the Iphone, Blackberry and Androids smartphones. The business to business listings on UBL are used as the basis of the underlying business directories. You can find local businesses when you are also searching on the web in a variety of business directory locations such as YellowPages.com and Google Places.
It is important that you maintain a consistent business listing on Google and other web properties. It is a wise move to have the listing contents EXACTLY the same everywhere as you have in your Google Places (Maps) Listing and UBL Listing for consistency in spelling, punctuation in Universal Business Listing as your linking and ability to be found improve dramatically, especially for citations in local search which tend to let you rank higher, the more citations and customer testimonials and comments you have.
The Universal Business Listing gives your business the ability to list your business profile one time, and UBL will then submit your business directory listing information to various local search engines such as Yahoo! Local, YellowPages, Super Pages, Google Places, in fact all the major online directories, search portals, data aggregators such as Acxiom and Info USA, and to the national 411 database. Unlike traditional business listings that require a business phone line, UBL let’s you list your part-time or Internet business, your cell phone, your website and email. Getting your site listed on many business directories guarantees that your information in your local business directory is accurate, timely, and is all you need to get your business visible on the internet.
With this distribution you will be able to get the best possible exposure for your company’s public business information and contact points. This includes full product & service description, locations, web site URL, email contacts, certifications & awards. UBL is perfect for those who need to have mobile phones listed in local and national 411 Directory Assistance.
Don’t spend all of your time registering with Search Engines, Portals and Online Yellow
Pages when you can get multiple business directory listings free through one source that is easily updated. This is unlike the traditional print Yellow Pages where businesses are restricted in the type of information they can submit and in turn how they can be found (Business name, address, telephone number, fax number, URL and category) and restricted to annual publishing. Success in online local search requires that more multimedia and opportunities for promotion and customer engagement are provided.
Interactivity by way of reviews, videos and photos is especially important when you consider how online and mobile users are searching for local information and how the local search algorithms work on the search engines. Your listing becomes the information tool that Yelp, City Search, Facebook Places, Zagats and other location based systems are using. That is the true value of a business directory listing.
Source by Rob Metras
