Increasing Website Traffic With Video Marketing
One of the hottest ways to increase website traffic these days is video marketing. This strategy is so effective that more and more online marketers and even online business owners are jumping into the bandwagon of promoting their products and services through this medium.
Internet video marketing is a very trendy form of online advertising these days that many companies are actually incorporating it with other online marketing strategies such as search engine optimization and article marketing in order to increase their customer base. Video marketing proves to be very effective at catching the prospect’s attention since the customers of today want more than just a slick and sharp ad.
Gone are the days of advertising using one pure medium – if you want to draw thousands of customers to your website, the best way to do it is to combine a number of web advertising essentials and fun and informational online video marketing campaigns. Even when you are planning to use video marketing, you should still use search engine optimization on your website to make sure that your website gets shown on the first page of the search engine results.
You can always buy paid search web advertising to promote your product or service in the internet. But if you are working on a limited budget, better use free and organic online marketing strategies that are equally as effective.
Information videos are selling like hotcakes in the web these days, so use that to your advantage – post a short video about the product or service that you are trying to promote or show a video of someone using your product or someone talking about the product or service you have provided. Finding video hosting websites are not a problem, what with the powerful giant that is YouTube reining the video hosting arena.
Uploading videos to YouTube about your products or services is one great (and most importantly, free) way to start your online video marketing campaign. YouTube videos have proven time and again to reach and get the attention of hundreds of thousands of audience by the hour, so if you post a very unique and interesting video related to your product, there is a huge chance of your ad to be seen by millions of prospects.
All you need is one very effective video and as soon as it gets the attention of the crowd, it will go viral in no time. In fact, it can even be posted instantly on your prospects’ own websites or on their profiles in different social networking sites such as Facebook and MySpace.
By posting the right video, you can increase your website traffic almost instantly through online video marketing. And because it’s free, you can publish as many videos as you want and keep a steady stream of traffic flowing to your website.
