Years ago, the only method a business could use to advertise was what we now call offline marketing. This included placing ads in the local newspaper, being listed in the phone book, passing out flyers and distributing business cards. Thankfully technology has progressed and we now can reach millions directly from our computer. There are…
Business directories like the Yellow Pages have been around for many years, and for most of that time were the quickest and easiest way to find a specific business, product or service in your local area. However, old-fashioned print directories have some disadvantages when compared with online business directories: 1. People are using the Internet…
Small business owners are often stuck in a tough place when it comes to their advertising. Either they design their own ads or they rely on advertising salespeople to have their company’s “art department” create the ad for them. And, unfortunately, the resulting ads are frequently not effective. Why? Either they have something missing or…
With all the changes the internet has been through in just the last 5 years, trying to find a strategy to maximize your advertising dollar can be a desperately confusing prospect. With new technologies including broadband, the strategy of advertising has now shifted off the grid from where it used to be with banner ads…
Hosted PBX small business phone numbers are an ideal choice for SOHO company owners who wish to expand their business beyond their present region of operation in an economical way. These hosted PBX phone numbers help small businesses as well as medium businesses to achieve an impressive corporate address in addition to a professional image….
Link Building and brand building; what do they have in common? What ties them together particularly online? Can you build a brand without linking? Can a brand become popular online without any proper link building campaign set up for it? How can a brand become a household name online? For many people, brand building is…
Local SEO is important for the businesses that have a local presence than a global one. If the business relies on the walk- in traffic rather than ordering online, definitely local SEO should be the first preference. SEO, Search Engine Marketing is a technique through which webmasters try to make your website reach the top…
If you are a small business owner offering products and services to your community you understand the importance of effective marketing strategies and lead generation programs. While many years ago media advertising including posting ads in the local newspaper, billboards and radio announcements were seen as effective marketing methods, the Internet has changed the way…