Many people are familiar with the marketing term brand management – an application of marketing techniques to a specific line of products or service. Large corporations like Coca Cola, Nike and Toyota are masters at branding. These corporations are known across the globe and their names are synonymous with terms like valuable, reliable and quality….
Mobile application development is definitely one of the most rapidly growing sectors. There are various types of apps in the market today. Some of the most common types of mobile apps are: Social Media Apps Gaming Apps Business Apps Banking Apps eCommerce apps Trends change quickly and people are businesses need to keep up with…
I visited the venue of the “Getting Nigerian Businesses Online”(GNBO) 5 day event (at Grandeur Events Centre at Billings way, Oregun) on day 2 – Tuesday 1st November 2011 – and was intrigued by the turnout of Nigerian business owners to take advantage of the offer: Everybody loves freebies! Due to other commitments, I did…
Mobile Application Development is still a new technology. The first iPhone was released on June 29 2007. iPhones, iPod touches, and later iPads, have now a large number of functions, especially connected to their touch screen operation. The devices have internal tilt sensors, most have an inbuilt camera, have Wi-Fi, 3G connectivity and a virtual…
Ever felt that your website is not getting enough amount of traffic? Or you have visitors but they are not actually turning into paying customers. It is because you have only made an upright website but haven’t worked enough on the UX and UI elements for making the visitors turned to buyers. Experts in the…
The sway that mobile devices hold over the whole industry provides a stirring opportunity for website owners and web developers. They are gnawing their applications into these gadgets while cross-platform mobile applications and website interfaces are set to fire their salvo into this vibrant sphere. Whether it is for iPad, iPhone, Blackberry or Android a…
The Apple iPhone 4S is a phenomenon now, while the iPhone 5 is ready to be rolled out by September 21 this year. What makes the phone a must-buy all the time? Obviously Apple and Steve Jobs have created a brand which is insurmountable. The high adoption rate of these smartphones is testimony to the…