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Mobile Website Vs Mobile App: Which Is the Right Choice for Your Business?

Having a mobile web presence for your online business has become a need of the hour. A recent Google report indicates that smartphones have reached 56% of the US market, and 46% of these users have made a purchase on their mobile device. Businesses will end up missing a huge opportunity if they choose to…

How Text Message Marketing Helps Small Businesses

In the modern world, mobile technology and its applications are being aggressively adopted by all and sundry. Of all the mobile applications, text messaging is the most basic and important one, which the mobile users can’t do without. Being aware of this popular option for communication, many businesses have already started taking advantage of text…

21 Touchpoints That Increase Your Brand Visibility

What does it take to win you over? Let’s examine your relationships for a bit. Think about an ex-partner, a school teacher, a business provider or a good friend. I bet you if you take a moment, you’ll realize that they influence you in many different ways. Now, when you think of the deepest relationships…

Online Marketing Tools for Entrepreneurial Success

A wide range of tools are now available for marketers and business owners to take advantage of, but this can be a daunting task considering the number of different choices. An infographic produced by ExpertCircle offers expert advice about their favorite online marketing tools that you can try to implement into your business. Here some…

Mobile Applications: What Is The Future Of Mobile Apps?

Mobile phone apps are being used for virtually everything… from texting, checking Facebook and email, to checking the weather, the stock market, gas prices, and much, much more. Popular games like FarmVille and World of Warcraft also use applications. Smartphone apps have become the rage because they have more advanced connectivity and capabilities than traditional…

Foreign Language Translation Services – Widen Your Marketing Reach Locally and Globally

A few years back, a lot of entrepreneurs believed in this misconception that they don’t need to target other ethnic groups or foreign markets for their products and services. Today, the situation is completely different as businesses have come to realize that there is money to be made by targeting foreign markets and other ethnic…

Important Considerations For Improving Social Media Engagement & ROI for Small & Midsized Companies

Most probably, you understand the growing importance of social media in driving customers and prospects to your website, as well as in announcing a special event or product promotion. And while there are many different forms of social media (Twitter vs. Instagram vs. Facebook etc.) most users don’t know how to use them effectively to…

Mobile Marketing – Branding on the Go!

With the proliferation of SmartPhones (3G iPhones), and now SuperPhones (4G Android OS), it has never been easier for consumers to connect on social media channels, surf the web, and make purchases online wherever and whenever. When an advertisement sparks your interest, pertinent and relevant information is immediately available on your SuperPhone. New technology enables…

A Few Basic Local Website Search Optimization Hints

First things first go and claim your listings in Google, Yahoo and Bing. This will get you started out on the right foot. Fill out your listing completely. Use a comprehensive description, pictures, videos, coupons and your logo. This makes your page more trusted and will get you ranked higher right from the start. Next…

7 Ways to Make a Lasting First Impression on Facebook

When consumers are thinking of buying a product or service they go to the internet to do a little research. Social media profiles are often amongst the top results in search listings for brand names. Consumers will probably see your Facebook page before they see your website. That should tell you how important it is…

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