Branding is defined as a name, term, sign, symbol or design, or a combination of them intended to identify the goods and services of one seller or group of sellers and to differentiate them from those of other sellers. The purpose of branding is to get people to recall your company/product/service from memory. The ultimate…
Local Business marketing when done correctly and in within a system will deliver fantastic results. The major problem I find when talking to business owners is the lack of good advice they find before starting their online campaigns. They often make a very, very big mistake before they even start. They are aiming for the…
A few years ago Mike Dillard did all of us favor when he created his attraction marketing program called “Magnetic Attraction” which delivered to the starving crowd of internet marketers with great success. His program created a paradigm shift on how to market to our prospect online. Since the release of magnetic attraction lots of…
Cross platform mobile development refers to a technique of developing mobile applications which can be used on multiple mobile platforms. As there are numerous platforms, device fragmentation was one of the major challenges which made it difficult for the developers to create apps that runs on all mobile devices. Cross-platform mobile development tools were developed…
For online marketers, acquiring new clients is one serious problem. Marketing must not stop. One also should never cease to figure out ways of drawing potential customers. Although local businesses are in need of help, marketing them can be a problem, especially at the beginning. No one likes to make cold calls and sending out…
Getting your name out there can be a struggle as you strive to get better rankings, have a more usable website and keep on top of social networking. However, personal branding can be damaging too, as it encourages people to delve deeper into your personal online life. Managing your presence on the Internet so it shows a…
You’ve got to hand it to Apple, they have single-handedly created the mainstream mobile application market. I know, for all you (former) Palm Pilot and Windows Mobile users out there (of which I am a card-carrying member), the application market was robust for you “way back when” but, for some reason, Apple made it seem…
Local businesses may not have a large target market, and they have more competition than what most people think. The only thing that will give a local business an edge over his competitors is if he can reach more people than what his competition can. So, how can search engine optimization be beneficial for you…