Local Business SEO is not such an easy thing to do. It can take a lot of time, effort and resources. We can all agree that link building is one of the most important elements of search engine optimization. On the other hand, without good SEO you can’t expect good ranking. Local business owners need…
Walmart clearly leads the pack of superstore moneymakers, but the global enterprise is not alone. Kroeger, Target, and Walgreen show up next in a recent online list of 2012’s TOP 100 RETAILERS. Even Raley’s supermarket chain, headquartered in West Sacramento, California, is on this list–although at the bottom. It’s nearly impossible to avoid buying at…
Local SEO Tips to Consider Make sure you have a physical, brick and mortar address in your targeted town. It is important to make sure you include a physical address in the location you wish to optimize for. In addition, this particular address where your property is situated has to be in the location or…
Did you invest the first ten years or more of your professional life learning about reliable, old school marketing? Prior to ten years ago, it was about local radio, local (cable) television, newspaper, networking functions, trade shows and occasionally an insert or direct mail piece. Life was easy. And then along came the internet, and…
Citations are used by search engines to calculate your ranking in listings when users search for products and services that are related to your niche. If your business lacks proper citations, your ranking and traffic would not reach their highest potential. In order to keep your business in the eye of potential customers, you should…
There is a certain magic to how fast things can change and lead to great leaps forward in the Internet world. For example, less than a decade ago, outsourcing a Search Engine Marketing (SEM) agency was prohibitive to small businesses because you had to spend at least $10,000 – $15,000 per month, typically with a…
In general, Search Engine Optimization or SEO entails various kinds of strategies so that a permanent impression is created in the minds of the probable prospects residing in different parts of the world. However, before reaching the international and national targets, a business needs to reach out to the local prospects. The problem that one…
If you follow these steps when internet marketing for local businesses, not only will you be tapping into a huge market but you will also be setting yourself far above your competition. 1. KEEP IT SIMPLE: The important thing to remember is that these business owners are not only usually very busy people but they…
You have decided that your future involves buying into and running a franchised business. You have even decided on which franchise chain you want to buy into to. Yet, you talk with the franchisor, your local banks as well as private franchise lenders only to find out that you cannot get the capital (money) you…
When talking about business related issues, solutions, and technologies, you will almost always group businesses as small and large. While the separation is there, it won’t be wrong to say that in a modern where digital technologies prevail, it should not be a problem for small businesses to compete with large ones. The large corporations…