In recent years, business has shifted to being conducted in a large part online. With millions of consumers using the web, there are vast opportunities for small businesses to make a mark on the web. Using strategies such as local online marketing and advertising campaigns, search engine optimization, etc. (the same tactics used by large…
Gone the days when people go to Yellow Pages to find local businesses. Today people want efficient and quick ways to get information. Considering the accessibility, ease of use and relevance of content most of the customers looking for reviews or business use the internet or search engines like Google, Bing to search for businesses…
If you own a local brick and mortar business, do you know what the most important piece of information is from your customer? Their email address. Why? In the old days it was their phone number. But with caller id and everyone screening calls, communicating via a personal phone for business purposes has become almost…
Low Cost Start Up Businesses ideas are literally lying around, just waiting for you to snatch them up. In fact, there are so many of them, you might have trouble deciding which one you want. One thing is for certain, there has never been a better time for home business start-ups. So the sooner you…
Those who are not familiar with SEO, might find its functions a tad mind-boggling. SEO is the acronym of Search Engine Optimization and if done properly and efficiently, it can work wonders to make your business touch a new height. In order to avail this service, you must knock on the door of a professional…
Bowling is a sport enjoyed by millions worldwide. Like many businesses in past few years bowling alleys have been hurt by our nation’s economic downturn. It is imperative for small town bowling alley owners and managers to properly market themselves and update their amenities in order to stay profitable. It is not enough for a…
The issue of health and safety on farms and agricultural businesses is one where many farmers and operatives often need to seek help. This can apply to practical issues, local or national legislation, as well as immediate emergencies. Running a farm or related industry can be quite an isolated business, and it is important that…
Though DSL and Cable internet connection are ubiquitous is cities, broadband internet connection has not penetrated the rural and far flung areas. That does not mean there is no demand for high speed internet connection in those areas. The only broadband option available in those areas is satellite internet. Cost has been a major factor…
The ‘Change Curve’ is a helpful tool for small businesses to understand the stages of personal transition each employee undergoes. Kubler Ross developed this model to explain the grieving process (Shock and Denial, Anger and Fear, Acceptance and Commitment). This model helps small business owners predict how employees will react to a change, and advises…
There are many ways to promote your business on the internet without having to spend tons of cash on advertising. You may not have wads of cash when you are starting out your business venture, but with a little bit of creativity you can still effectively advertise your products and services online. Before the advent…