Make sure you optimise your business for local search with Google How your business is listed in local search is critical to your business getting website traffic. Optimisation of your listing to improve the “find ability ” of your website is equally important. I find it amazing that just over ten percent of small –…
We were moving right along with a thriving economy and then it happened… Covid 19. Everything came to a screeching halt as we processed what we were experiencing and how we going to react. We kept getting mixed “opinions” on what to do and not do. In many cases, mandates were imposed like we have…
With people giving Yellow Pages and directory inquiries a miss and going straight to the internet to search for local businesses, it is essential for small businesses to both have an online presence and a small business lead generation system in place. There are two roads to go down to get more business prospects –…
The major search engines nowadays tend to provide the local businesses with high profile marketing tools. Google, Yahoo and Bing have created their respective local business listing tools. Incorporating the local element in their algorithms, the search engines have popularized the concept of local search engine marketing. For the small business owners, it can be…
How To Navigate The Latest Google May 2021 Update I know how important Google rankings are for small business owners, because I’m a small business owner myself. I also know that while the web development world has been abuzz with Google’s anticipated algorithm update, most of the small business owners I deal with have no…
For many individuals, the presence of the Internet has made it possible for people to create their own business, along with being able to compete with larger companies who are within their niche. Probably the hardest tasks for these new companies are finding tools online that are designed for Internet marketing the small business. This…
The days where people use a paper based local business directory such as Yellow Pages to search for a local business are numbered. Potential customers of all ages are much more likely to switch on their computer and key in a search engine query on Google or Bing for example. To help businesses meet this…
Online marketing small business companies is a highly lucrative opportunity – for the web designers, web hosts and internet marketers. They can capitalize on new entrants, frighten them with technological talk, press them into substantial monthly payments and more often than not – drive their online marketing small business efforts into the ground. That’s the…