Of all the Internet marketing strategies in use today, organic search engine optimization – or organic SEO – one of the oldest, battle-tested methods of achieving top rankings in the search results. Organic SEO works to build rankings for website based on having highly relevant content that is applicable to the keyword phrases that users…
As an owner, you struggle to identify the premier general contractors (GC) in a very crowded playing field where many of the players look the same on the surface. You most likely have several criteria that you look at before hiring a GC, but have you considered that its approach to marketing might provide a…
If you’re a search engine optimization professional, you know how important SEO tools are to your day-to-day optimization efforts. Keyword suggestion tools, inbound link analysis software and SERP checkers are vital to keyword research, keyword expansion, link building and monitoring your site’s positional changes in the search results. The good news is that search marketers…
Frequently sellers insist that their agents put ads in the local paper. Is this means of advertising still legit? While newspapers are still running For Sale and Open House ads in the paper, these sections are not what they used to be a few years ago. Buyers just aren’t utilizing the newspaper classifieds like they…
Once you get going in your nightclub promoting job, you’re going to be throwing your own events. And when you throw your own events, you’re going to want to come up with your own themes or ideas for them. So here’s a list of some of my favorite party ideas for nightclub promoters. Check them…
I define cultural tourism as a form of active tourism which seeks to enrich individuals while strengthening the cultural heritage of local communities. As a consultant on cultural development and promotion, I often encounter key officials in the realm of tourism. I have understood through time and personal experiences that the quality of tourism and…
The other day, I was talking to a group of folks who had set up a tourist committee for our local region. Their job was to get people from other regions to come in and spend their money, enjoy the sights and things to do. There are many activities in our area, and it does…
You’ve put in the hours of work to create something wonderful. First of all, congratulations! It wasn’t easy, no doubt. Now all you need is an audience, right? Therein lies the problem, though. That coveted audience can be hard to find. Very hard, in fact. Your app can easily be buried in the slush pile…
Business retailers and the public are often against skateboard parks and yet a skateboard park will mean less skateboarders breaking the law and causing problems in shopping centers. It also means less cost and security guards to chase them away. It will also alleviate the cost of police who are often called because of the…