First of all, things change over time, and the way we use social media is no exception. Younger generations prefer Twitter or Instagram, while older adults continue to be active Facebook users. However, to be successful on social networks, it is not enough to just create a profile, you also have to capture the attention…
The marketing framework has completely evolved in the recent years. If you are running a software company, you cannot rely on door to door selling. These days, most companies are using social media methods to reach the targeted audience. The count of internet users is increasing with the passage of each day and most of…
Are New Age Media shaking up Old Values? The internet is creating cyber shockwaves in all facets of our lives. Including your 2nd lives,so to speak. Look to Youtube, Facebook, MySpace, SecondLife to name a few, and in fact you could already be members of one or more of them. Below is a synopsis of…
Social media has become a selling force for the marketing world and marketers are taking a great advantage of it. Recent survey shows that about 75% of sales and purchase decisions are done through social media evaluations in one way or the other. Even the way we do business and maintain customer relationship has changed…
LinkedIn is a professional, business and career oriented social networking site. It allows you to meet professional experts in a variety of industries across the globe. There’s currently over 35 millions professionals on LinkedIn and these numbers are growing as we speak. The LinkedIn community enables you to connect with like minded people which in…
A recent news byte from the Huffington Post reported the results of a social media survey conducted by Rutgers University. After following the Twitter activity of 350 users, it was determined that eighty percent primarily used the social networking to update readers on their personal lives, while twenty percent used the forum to post links…
Social media marketing is a powerful, economical and effective way of gaining exposure for your small or medium enterprise. However, getting started in the realm of social media can be a bit daunting. There are thousands of social media tools and web sites available and it might be difficult to choose which ones will work…
This article is the first of a series of articles which will help you boost your social media marketing.You can benefit by posting your bookmarks to a social bookmarking service. Do you need to; Create new targeted traffic to your website, blog or optin page?; Create more chances for your site to appear in the…
With the rapid proliferation of social media networks and social media tools having a social media networking plan is the key to using them effectively. A social media networking plan empowers to you simplify your social networking efforts by aligning your social networks with your business goals. A social networking plan will also help you…
The entire landscape of marketing has changed with the inception of Social media. Social Networking sites are one of the fastest growing websites in the world. The motive behind SMM marketing is to build a brand in the market and increase its visibility by engaging with potential customers. Due to the continuous development of Internet…