A world class brand has 8 functions. It is critical to understand these functions to create a world-class brand. In a New Media Age, a marketer must have a solid understanding of branding. Social Media is a god send for a marketer. In order for this great tool to work, a marketer must be able…
Relation between Social Media and a Hashtag The word or phrase Hashtag is preceded by a hash sign (#) highly used on social media websites and applications to identify messages on a specific topic. Mainly it is used for social media Marketing purpose. The initiator has introduced hashtag with the intention to maximize the reach…
Every online marketer recognizes the power of social forums. It can make or break a business. But with so many social media channels, how do you leverage on these platforms? Whether you are a fan of Apple, Android or Windows, there are many apps with different features that can help you organize multiple accounts. Besides,…
In this world of technology, running online business became much easier with social media and social marketing. If you want to increase your online presence, social networking is the best option that you can hinge on. However, it is natural that some question may arise in your mind like, what is social bookmarking? How could…
Let us talk about a simple fact, which is, social media presence is really significant for your business these days. This significance is growing at a great speed with each passing day. No matter you are the owner of a local shop in your area or running a company or business at a national level,…
As we enter into a new chapter on a new calendar year, it’s time to start thinking about effective social media marketing strategies for your small business. In order or you to stay ahead of the competition it’s imperative for you to adjust your marketing strategy to take advantage of prevailing trends and the ever…
As the year 2018 has started it makes sense that in this new year what could be the biggest social media changes that can be expected. Typically, the world of social media has witnessed a continuous growth in technology and innovation. Every day some new innovations are seen, or new announcements are heard. So, let’s…
Throughout my career, I have developed and outlined numerous internal company process, policy and strategy documents. With experience and practice, it became evident that a process will not withstand time and change if it’s not scalable and replicable. The same principles hold true for a Social Media Marketing Strategy; it must be a process that…
This article is the first of a series of articles which will help you boost your social media marketing.You can benefit by posting your bookmarks to a social bookmarking service. Do you need to; Create new targeted traffic to your website, blog or optin page?; Create more chances for your site to appear in the…
A great social media manager is, as Ron Burgundy would say: “The balls“. It’s an undisputed fact that every business needs to be active in social media. The ever-changing demands of the modern day consumer requires brands to think fast and adapt quickly in order to stay one step ahead. The role of a social…