Online business has hit an all-time high globally, as major and minor companies are creating their own websites and trying to cater to the Internet public. Marketing online is vastly different from offline marketing as the rules and regulations of attracting consumers differ hugely. This is where a digital marketing agency comes in and ensures…
For professional freelancers, or even those planning to turn freelancer, it is very important to have a professional, easily accessible and permanent web presence to showcase their abilities. Having a website is like having that custom created online business platform that serves as your electronic salesperson, customer support service, marketing manager and personal cheer-leader rolled…
By now, the stories are plentiful indicating the risks of rushing into a web presence only to find that you’ve made some costly mistakes. Blogging is a great advantage to many business owners, but is not as easy as just getting started. Use free website hosting, sometimes referred to as blog hosting, as a means…
Having a website, whether for personal or business purposes, is now commonplace. Many however, prefer to build blogs (weblogs) rather than a static site because the former is much easier to implement. But whether it is a blog or a website, the bottom line is always online presence, and schools need to have online presence…
The era of technology has arrived and with most forms of communication conducted online, businesses are hard pressed to incorporate digital operations. For small business, achieving a professional online brand and web expansion may seem too costly, but with affordable website design creating the much needed web presence can be achieved. Professional web design services…
1. Increases Brand Awareness Given that video content attracts internet users more than any other kind of content in the world of marketing, you can be sure that getting your content right can be beneficial to your business. Once you’ve coupled the right video content with an effective marketing strategy, you can be sure that…
Over 90% of consumers now search online before buying something. Approximately 40% of searches result in offline purchases locally. These are important facts to realize if you’re a business owner. It doesn’t matter what kind of business you have – you can benefit from online marketing. With online marketing you can: Control the Buzz Whether…
Over the last decade, social networks have brought remarkable transformations in our day to day life. Rise of social media across the globe have revolutionized the way we communicate and share information. Not just the personal lives, but social networking applications have made their way into the business world. Marketing through the social media channels…
SEO is often considered important for larger businesses, but it is just as important for small businesses that want to increase their reach and grow into successful organisations. SEO is helpful for small businesses in several ways, including allowing them to create websites that perform well and are user-friendly, enhancing search engine rankings and attracting…