Twitter is an awesome tool for any small business to use. It is free and has several practical uses for any entrepreneur or small business owner. In this article I will go over Twitter Marketing, using Twitter to monitor your brand, and using Twitter for customer service. 1) Twitter Marketing: Using Twitter for marketing purposes…
To promote a certain kind of business, you need to think of certain marketing strategies that will hit it off with the public. A good marketing strategy is to give out certain freebies that have your brand name on them to be remembered easily. Think of certain office supplies and accessories that you may need…
Designing a suitable website plays an extremely crucial part in promoting your online business on a professional level. Possessing a website which also appears good on a smartphone or tablet is vital to continue to keep your company competitive. To do this, your website should be clean, with simple navigation, and a look and feel…
If you are sick of working for someone else and have a pretty good idea about how you may be able to become self employed, you might just qualify to receive free government small business grants to establish a new independently owned company, and say goodbye to your boss forever. There is quite an exorbitant…
Types of video marketing Here are some of the most used types of video marketing: Brand films – These videos are used to provide information about what a brand does and why people should use its products or services. You can use these kinds of videos to create or increase business awareness. Product videos –…
One of your easiest and still one of the best tools to promote your business is the good old business card. Are you taking full advantage of them, or are they simply sitting there on your desk collecting dust? If you are just carrying a few of them in your wallet or purse and hand…
Before getting into tips and tricks, here is some background information about SEO for small business owners. SEO, or Search Engine Optimization, is a strategy in web development or design that usually includes post-design promotional activity intended to enhance recognition of a site by search engines. The goal is having your small business website appear…
The basic purpose of any online presence, whether it’s a website or a blog, is to inform the target audience about a certain event, product or service which could be of their benefit in some or the other way. To accomplish this goal there are two important things, UI or user interface and UX or…
In recent years, the use of online-based advertising resources has continued to prove to be a very effective marketing tool and much more than just a passing trend. A number of today’s most successful businesses and organizations recognize that more classical advertising methods used to promote the goods and services of a company, including print…