Years ago, the only method a business could use to advertise was what we now call offline marketing. This included placing ads in the local newspaper, being listed in the phone book, passing out flyers and distributing business cards. Thankfully technology has progressed and we now can reach millions directly from our computer. There are…
Business directories like the Yellow Pages have been around for many years, and for most of that time were the quickest and easiest way to find a specific business, product or service in your local area. However, old-fashioned print directories have some disadvantages when compared with online business directories: 1. People are using the Internet…
Small business owners are often stuck in a tough place when it comes to their advertising. Either they design their own ads or they rely on advertising salespeople to have their company’s “art department” create the ad for them. And, unfortunately, the resulting ads are frequently not effective. Why? Either they have something missing or…
Hosted PBX small business phone numbers are an ideal choice for SOHO company owners who wish to expand their business beyond their present region of operation in an economical way. These hosted PBX phone numbers help small businesses as well as medium businesses to achieve an impressive corporate address in addition to a professional image….
Local SEO is important for the businesses that have a local presence than a global one. If the business relies on the walk- in traffic rather than ordering online, definitely local SEO should be the first preference. SEO, Search Engine Marketing is a technique through which webmasters try to make your website reach the top…
If you are a small business owner offering products and services to your community you understand the importance of effective marketing strategies and lead generation programs. While many years ago media advertising including posting ads in the local newspaper, billboards and radio announcements were seen as effective marketing methods, the Internet has changed the way…
Many times when businesses fail, they go out not with a bang, but a whimper. They die a slow death. Many small business owners feel the overwhelm of shrinking revenues and the enveloping advance of competitors, but still refrain from making any dramatic changes until it is too late to achieve a business turnaround. Whether…
Whether your business is old or new, you marketing should be dynamic and timely. Often times marketing in small business involves sending several outgoing calls and walk-in customer service satisfaction. But are these small business marketing ideas still operational today? Or is Internet marketing becoming the next norm for small or big business. Adding to…
Marketing great Dan Kennedy tells the story of a very successful chiropractor who built a million dollar a year practice. Whenever anyone asked the chiropractor what method he used to attract 30, 50 or even 100 new patients a month, he had a very telling answer. “I don’t know of ONE way to attract 100…
With the economy suffering and more large corporations outsourcing to oversea workers, the need for small businesses has never been greater. These businesses provide jobs to local people, boost the market in the area, and increase American services. It can be hard to start up a small business or even keep one going since big…