Event

How to Market Your Small Business With an Event

We have all seen the news stories involving something happening at a local small business. Every news bulletin needs a “fluffy animal” story at the end and they all look hard to find one. Most small businesses can create an event that will capture the attention of news outlets to some degree. And let me…

Event Planning: Marketing Local Food

Sponsoring a local food event in your community can not only show your commitment to local growers and food producers, it can be a profitable way to bring together the public and provide needed publicity for your business, charity or municipality. With summer turning to fall, there are many opportunities for event planning such as…

5 Local Event Marketing Ideas for Fitness, Health and Wellness Businesses

If you have a local fitness, health or wellness business, be sure to get involved in community events. This is a great way to increase awareness, win customers, build strong bonds, create long-term loyalty, and build a better community all at the same time! There is no substitute for interacting with potential customers face-to-face. As…

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