Holiday

New Ideas For Small Business Holiday Marketing

2 seconds after Halloween it seems that all the retail stores put up their Christmas decorations – trying to capture as much of the Holiday market as possible. Typical ways that retail stores use to capitalize on the holidays include extended hours and sales. This is all well and good. Today I want to give…

3 Easy Steps to Embrace Your Holiday Brand Voice During COVID-19

How to Differentiate Your Seasonal Marketing Campaign in 2020 When it comes to defining your brand it’s easy to get caught up in the visuals: the logo, the font size of the text, the imagery you want to represent your business… But defining how you’re going to speak to your customers is essential too. You…

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