Historically, small businesses have been slower in adapting to content marketing methods and / or strategies that are utilize by corporate marketers. However, as (SEO) Search Engine Optimization practices have evolved considerably in the last couple of years – it’s become more than obvious that small businesses need to add eBooks, comparison guides and how-tos,…
Do you own a local business? Finding your customers and finding more customers is the secret to sustaining and growing your business and unless you own a monopoly you will need to reach but to your potential customers. You need to give them a reason to come to you. Simple as that. If you are…
Local Business marketing when done correctly and in within a system will deliver fantastic results. The major problem I find when talking to business owners is the lack of good advice they find before starting their online campaigns. They often make a very, very big mistake before they even start. They are aiming for the…
For online marketers, acquiring new clients is one serious problem. Marketing must not stop. One also should never cease to figure out ways of drawing potential customers. Although local businesses are in need of help, marketing them can be a problem, especially at the beginning. No one likes to make cold calls and sending out…
Local businesses may not have a large target market, and they have more competition than what most people think. The only thing that will give a local business an edge over his competitors is if he can reach more people than what his competition can. So, how can search engine optimization be beneficial for you…
Google places visibility is what a local business owner needs first before SEO don’t get me wrong, SEO has its place but it is best suited if you have a business you market globally or strictly online. Plus SEO takes longer to get results than Google Places visibility which can just take days if you…
There are so many reasons to get a local business online. One of them is to get a larger and more varied group of clients which in turn increases general company exposure in the locality as well. For expanding businesses, it is very important to get the business online because this is one good way…
Today, cash doesn’t rule the economy anymore. Instead, people use credit cards to make and receive payments. Nowadays, people use their credit cards to pay for a cup of coffee at a restaurant or coffee shop. So, you may lose a lot of customers if you are still receiving payments in cash only. In this…
We all know what role Instagram is playing in today’s world, isn’t it? There is no doubt in the fact that the more followers you have on your account the more beneficial it is for you, especially if you are a business person. You can also expect Instagram followers to become your customers in the…
Everything seems to be rising these days including cost for advertising. Advertising sometimes can be too much for the budget of local and small businesses. Yet, your business cannot exist without any advertising strategy that will get the word out. Your sales depend on to what extent your ads have reached your target audience. Putting…