According to BusinessWeek, 55% of consumers used a search engine to find out about a local business in 2005. That number is expected to increase significantly this year and next. I’m not a bit surprised. I’ve been saying for some time that local search will grow. And I mean it. The writing is on the,…
Are you looking for great ways to advertize your local business? We have a few suggestions for how you can make real deals happen for your local business. Offline Advertizing Strategies – Posting a colorful ad in a magazine of ads that support local businesses will keep your ad on the coffee table in many…
A Google My Business profile is essential for local online business. It’s free and will enable you to appear in local search results for queries specific to your products or services. Without local SEO, you won’t be appearing on any local map listings in which Google displays search results for the vast majority of local…
What a lot can change in just a few years! When I wrote the original version of this post in January 2014, the local SEO industry didn’t have quite the wealth of paid tools that now exists, and many of the freebies on my previous list have been sunsetted. Definitely time for a complete refresh…
What is Local Search? Before talking about why you need Local Search let’s define it. According to Wikipedia, Local Search is the use of Search Sites by people searching for local businesses. The search is geographically constrained by adding a location word such as city and state, or zip code. Wikipedia goes on to say…
A Local Business directory is a website or printed listing of information, which lists about all businesses of every category. The businesses can be categorized by four things, which are: Business Location Size Activity The details in a business directory vary from business to business. They may include business addresses, business name, telephone number, location,…
WhatsApp for small businesses WhatsApp is a social messaging service for mobile devices that allows you to send text messages, images, audio and video clips to communicate with those people who are in your phone’s contact list. Marketing with WhatsApp can be an effective way to connect with your potential customers and promote your business….
Wandering into the San Jose, California Chamber of Commerce one wonders what sorts of local businesses are members. After all, San Jose is Silicon Valley Central and the home to many of the world’s best known companies. As one glances at the list of members what is conspicuous is the absence of the heavy hitters….
Small business and local SEO needn’t be inaccessible. Here are a few pointers on boosting your traffic and reaping the benefits. If you have a business that is located in a specific postcode with a fixed address and have some kind of website presence you must surely have come across the concept of small business…