When I speak to business owners about local online advertising I often find that they are overwhelmed and confused by the alphabet soup of – PPC, CPC, SEO, SERPs, Twitter, Facebook, social marketing, search marketing, organic search and paid advertising. In this article I’ll attempt to clear up this confusion and set you on a…
To completely harness the opportunity that Local search can provide, a business owner must approach with realistic expectations. Despite the fact that local search is becoming necessarily to business, business owners must understand that if their product or service is not largely in demand online, there may not be much of an opportunity. Although certain…
SEO works for every Internet company. However, if you want to capture the attention of your local market, you need to approach SEO with a different mind-set. The following tips will help you drum up more business on a local level by increasing your rank specifically for that goal. Get close to where you want…
Are you searching for local business online marketing tips? You’re in luck. In the business world, your exposure means everything. It’s actually a pretty simple concept to understand. The more people that are aware of what your business has to offer, the better. Assuming your business offers a quality product line or service, marketing is…
Did you know you can compete in the local search marketing? You can and most times even beat the biggest players in your industry. The national companies are focused on the biggest markets at the national level. This leaves the local markets wide open waiting for someone to jump in and take over. Here are…
If you’ve driven around your local city area you’ve probably noticed some businesses have closed down because they couldn’t afford to keep them open. One of the main problems for local businesses is to generate enough leads to stay in business. If there are no new leads business may soon dry up. Local business owners…
Because business demand for local online marketing solutions has risen sharply in response to consumer demand for local business information online, many of the Internet marketing world’s “usual suspects” – in this case, notably Howie Schwartz and Kevin Wilke – have rolled out local online marketing training programs. They claim that the information products they’ve…
The web-world of small business has a handful of very valuable solutions for businesses and consumers alike. The internet has provided many opportunities for local businesses of all types to enhance their business through use of the internet. Businesses of all types us the internet to find customers and make them happy. This article is…
Small Business Internet Marketing Local Business Advertising Online How to start small business internet marketing and local business advertising online is a question that many small and medium sized businesses are pondering as more and more consumers disregard Yellow Pages books and other forms of traditional print media and move online to find what they…
“Go Local”… This new mantra to shop local, buy local and go local, etc. has become a game-changer for the businesses. Eight out of ten consumers use search to find local information that means if your business is not optimized for the local search, your business is missing 80% customers. The local search engine is…