Much has been said about how important it is to have a strong online presence, especially for businesses. But little do we know about the real power of web directories for business and in boosting their revenues. Different sources say different things about different website directories and bookmarking sites and their potency in boosting a…
Online Reputation Management have become extremely powerful words as far as brand management and brand promotion are concerned. Today a brand, irrespective of the industry or sector it belongs to, has to set apart a part of their spending’s for online brand promotion and more importantly for steering the brand perception for favorable outcomes. Online…
Google and other search engines will store anything you publish or is posted about your company in any website, blog or social network in the world. Depending on the dimensions of your company and the business model – if you have many relations with end-users or not, you will need a certain level of implication…
For a long time I was oblivious to the way search engines worked. I mean besides the fact that all I had to do was Google a word, or ask Jeeves (Does anyone even ask Jeeves anything anymore?) a question and millions of websites would pop out, I did not know there was logic or…
A great idea can hit you anywhere. It can wake you at 2:00 a.m., so compelling that you jump out of bed, put on a pot of coffee, and begin outlining your business plan. Remember, though, in the heady rush of dreaming up the business, to build a launching pad for it. In other words,…
How smart companies use images to boost their online presence You might think for an agency that does so much web design and blogging, we’re just writing and geeking out on code all day. And that’s partly true – we do do a lot of writing and custom coding. But part of being a good…
How can you get to the Top of Google, front page on the Search Engine? Keyword Branding, Recognition of your website and online business with keyword marketing is the most effective search engine marketing. Keyword Marketing offers your Article Marketing an opportunity to get you noticed for HOT topic words before the competition. When you…
Years ago, the only method a business could use to advertise was what we now call offline marketing. This included placing ads in the local newspaper, being listed in the phone book, passing out flyers and distributing business cards. Thankfully technology has progressed and we now can reach millions directly from our computer. There are…
With all the changes the internet has been through in just the last 5 years, trying to find a strategy to maximize your advertising dollar can be a desperately confusing prospect. With new technologies including broadband, the strategy of advertising has now shifted off the grid from where it used to be with banner ads…