online branding

Being On the Internet – Building Web Presence for the Success of Your Business

Have you ever used Google? I am sure that most of you would think what a stupid question is that. In today’s world, where everything is accessible on a small mobile phone, Google is the go to guide for everything. So I believe you know why I am writing this article about web presence. The…

SEO Web Development Helps In Enhancing Web Presence And Brand Promotion

The purpose of developing a website in to enhance your online market presence and attract consumers. A website is an online store of a service provider. It portrays the products and services of the organization for the consumers to check them. This online presence has become extremely important for service providers as more and more…

I Have Heard of SEO, SEM, and Social Media But What Is Web Presence Optimization?

Web Presence Optimization is a holistic approach to internet marketing. Today, consumers interact with local businesses online via a plethora of different methods. Web Presence Optimization ensures that consumers discover your business during all phases of their online activity. So the million dollar question is, “What are consumers doing online?” Consumers are surfing, searching, and…

Twitter Etiquette

You must have heard about it by now! It is a social media tool where you chat about anything you want to, you can be sociable or tweet about specialisms, totally down to you what you wish to chat about. You are limited to 140 characters so you have to choose your chats or ‘tweets’…

Art Business Marketing and Branding Ideas – Tips to Marketing Your Art Via YouTube

YouTube is one of the top five visited sites in the world and has been a great resource for providing information, entertainment, and fun. Also it has become one of the most successful marketing tools on the web hemisphere. Yep, marketing. Can you believe? People along with major companies are using videos as part of…

How to Start Your Online Travel Business

If you’re someone who is in running business of traditional travel agency business, and do you want to planning a Online travel agency (OTA, then enjoy to learn this article which helps you to build your online travel agency, and share to others a great experiences, you may have consider to this steps to start…

What Makes An Online Advertising Agency Crucial For Brands?

Advertising and promotions are the next basic need for branding, after quality standards. So, there arises a need of taking every step strategically. This is due its concern with the image and reputation of the organization owning the brand. The competitive business scenario does not have any room for shortcomings in branding. Now, Internet being…

Sensorial Branding – The Future of Brand Building

“People spend money when and where they feel good”– Walt Disney Most brands & products are now interchangeable. This sad statement emanates from one of the fathers of marketing, Philip Kotler. For a brand to be identified, recognized and understood in its values is the core of every strategy, the nagging issue of every marketing…

Internet Marketing – It Follows a Defined Marketing Structure

Internet marketing has become lifeline of all entrepreneurs, including those who are just thinking of jumping into the business world and those who have already been in the market. All of them cannot think of sustaining themselves in this present era that is governed by the concept that only those will win who make the…

3 Easy Steps to Embrace Your Holiday Brand Voice During COVID-19

How to Differentiate Your Seasonal Marketing Campaign in 2020 When it comes to defining your brand it’s easy to get caught up in the visuals: the logo, the font size of the text, the imagery you want to represent your business… But defining how you’re going to speak to your customers is essential too. You…

Ararat Works