Article Marketing is Internet Marketing. I know that’s a fairly bold statement. And now I am going to back it up, and then some. Here is something fundamental that I have learned over the past few years of building my online business and helping many students and members build theirs: you need 5 factors to…
When it comes to web hosting, there are a lot of options available. With so many alternatives to choose from, you might be tempted to consider one of the many free web hosting services out there. However, there are some common pitfalls related to that approach that can end up costing you and your business…
1. Increased brand awareness The consumption of video content surpasses that of other digital content such as blog posts and podcasts. The majority of internet users would rather use their precious time to watch an informative video simply because video content is far much easier to consume and understand. Creating the right video content will…
I often speak to groups of small business owners and I keep hearing the same comment over and over again with many of them saying that marketers don’t matter or marketing doesn’t matter anymore. There are many reasons I’ve heard as to why marketing doesn’t matter: “all my business comes by referral,” “I never spent…
Did you know you can compete in the local search marketing? You can and most times even beat the biggest players in your industry. The national companies are focused on the biggest markets at the national level. This leaves the local markets wide open waiting for someone to jump in and take over. Here are…
A website is an online representation of your company and is the most cost effective way to connect with customers all over the world, not just your physical geographic region. With competition increasing within many business industries on a global scale and with general business market trends shifting towards increased technology adoption, having a website…
One of the biggest mistakes people make when using the Internet to grow their business or earn an income is their failure to brand themselves first. Internet marketing is much more challenging when you are competing with many others to sell the same product or service as affiliates or similar ones with your own. In…
A picture speaks a thousand words – the idiom is not new to anyone. It is the reality, which most of us deny accepting, but no matter what, you cannot run away from the fact that visual effects leave a monumental impression than the words or saying. Therefore, when it comes to the branding of…
What You Don’t Know Online Can Hurt You How do you know if you need a local SEO strategy? The critical word in this question is “local.” Do you own a business that draws in customers from zero to 15 miles away? Would potential customers looking for your products and services drive up to ten…