Do you remember when you first started your small business? Remember the excitement? Do you recall how it felt when the phone rang or someone walked in the door? First, let me commend you on entering a profession that is true to your passion, and furthermore, one that serves others. In this article, I’m going…
Most home based and small businesses rely on classified advertisements to market their services and products. Getting good results with a classified ad isn’t as simple as it seems. There is more to it than just writing two or three lines of copy and placing it in the local shopping digest or weekly newspaper. A…
If you are starting a business or are thinking of starting a business, one of the things that you need to do, but probably haven’t thought much about, is to create an online marketing strategy that will drive traffic to your website, and to your store or shop’s physical location. Oftentimes, advertising and marketing are…
In this day and age as we witness the rapid advancing of technology in unison with the increasing unemployment rate, many American citizens are turning to small business grants sponsored by the US government as a means of establishing home based online businesses. This practice is becoming more and more popular each and every day…
We have all seen the news stories involving something happening at a local small business. Every news bulletin needs a “fluffy animal” story at the end and they all look hard to find one. Most small businesses can create an event that will capture the attention of news outlets to some degree. And let me…
The Small Business Administration reports that women owning businesses in the United States are continuing to rise and today these businesses employ over 27 million people and contribute over three and a half trillion dollars to the economy. But the same agency also reports that women entrepreneurs still face great challenges in getting support from…
If you’ve made it here, you must be looking for more about small business marketing. Well, you’ve come to the right place. Most business owners don’t know how to promote their business the right way. That’s why I wanted to write this for you today. Let me try and help you with your small business…
2 seconds after Halloween it seems that all the retail stores put up their Christmas decorations – trying to capture as much of the Holiday market as possible. Typical ways that retail stores use to capitalize on the holidays include extended hours and sales. This is all well and good. Today I want to give…
The word “Disaster” immediately brings to mind violence – of a hurricane or flood or earthquake. It’s only on second thought that the actual impact of a disaster – no matter what its cause – becomes clear. When disaster hits a small business with no emergency survival plan, the chances are it will mean total…
If you are an entrepreneur, then it is very important to understand the trends & challenges of the business market in today’s competitive world. As a startup, you must have to compete with the industry giants in your business. Online business is now overlapping the traditional way of business. Hence, it is very important to…