social marketing

Confused by Social Media? Simply Your Social Media Strategy With These 3 Purpose-Driven Categories

I’ve seen a lot of companies and organizations take a passive-aggressive approach to social media. They seem to run hot with lots of activity and then cool off and lose focus all together. It just plays out that way. In fact managing the social media channels for most any organization of more than five people…

Networking Blues: I Am Re-Branding

Branding is a significant element in networking and building relationships. It helps you to properly connect with others and market your business, products, services, etc. But, if you are in the process of changing your brand, then you have to find new strategies of connecting with your current and future networks. Listed below are insightful…

5 Reasons to Hire a Branding Agency

A branding agency helps to promote the business regardless of their size. There are many reasons that will make you hire these agencies to attract more customers. The reasons are – 1. Turnover The turnover can lead to an inconsistent brand image. If one person acquires training in corporate brand policy and leaves the company,…

Importance of Choosing a Branding Agency

It is very important to brand an agency. Mostly, the companies associated with manufacturing and distributing products and others need their help. There should take in a proper branding strategy in the first stages; otherwise, it will be very difficult to reach the mass customers. Several ways are there that can make a brand successful….

How To Schedule Your Pinterest Pins

It’s not easy being a solopreneur! With so many things to do on a daily basis, I’m always looking for new ways of saving time and increasing productivity. If you’re using social media as a platform to market your business, then you know how very time consuming it can be. Trying to maintain your presence…

Small Business: The Importance Of Your Social Networking Profile

Social Network Marketing can be viewed as branding a business and associating it with keywords on Social networks. Blogs, forums, microblogging are all effective ways to share information with your clients or customers. Smart business owners will leverage these networks and efforts by using keywords and structuring their message appropriately so that search engines and…

The Definitive Social Media Post Guide For Real Estate

100 Social Media Post Ideas That Are Crushing It Are you in charge of posting something on your company’s social media platforms and you dread it most days. What on earth are you going to post… today! But if this your job let’s reverse that yucky feeling in your stomach each day and tap into…

From WIIFM To WIIFU: Effective Communication to Your End-Users and Stakeholders

From publicly traded large companies, to privately-held small businesses, thousands or even millions of dollars are spent annually on marketing. However, marketing is by far the most difficult business activity for which to measure return on investment (ROI). In today’s multi-media world, businesses have a plethora of marketing tools to leverage, but many of us…

Building Your Personal Brand: Are You Qualified or Disqualified by Your Internet Presence?

In a social-media crazed, internet browsing society, it seems that precious little is sacred anymore. Every day, a combination of voyeurism and stagecraft can be seen cluttering our news-feed. Many things that we once kept to ourselves are now a veritable free-for-all in the mysterious vortex of the World Wide Web. And not all for…

7 Pillars of Marketing Management

Marketing management refers to the process of planning effective marketing strategies, advertising and promoting the products and services, and managing the sales to reach the customers so that the company gains immense profits. The companies thus seek for adept candidates who can serve as marketing managers and take the organizations to the zenith of success….