social marketing

Are You Scared of Social Marketing?

It seems that a lot of big companies today (with big marketing budgets) have managed to jump right into social marketing and successfully use sites like Facebook, Twitter, and YouTube in their everyday marketing activities. However, it also seems that small businesses are lagging behind the social marketing trend, even though it is a very…

Social Marketing in the Times of Covid-19-Remember, This Too Shall Pass

Things may seem bleak what with the Covid-19 pandemic, the total lockdowns across the world, and the human and social cost of these uncertain times. Yet, as the Persian adage goes, this too shall pass, which brings us to a very important question. What would you and your brand have gained at the end of…

Ararat Works