If you’re in business and Social Media is not part of your marketing mix, then you are missing out on a huge opportunity. But as with most things in life, if it’s not done properly, you can waste a lot of time, effort and possibly money and be frustrated by the lack of results. With…
How can Integrated Marketing Communications help me, the small business owner? Integrated Marketing Communication is essential to small business owners because they, even more so than large corporations can not afford to misspend or waste money on a single isolated marketing effort. For instance, as a small business owner, it may be tempting to focus…
I don’t think there is a Small Business owner or Brand Manager alive who wouldn’t jump at the chance to have their product or service endorsed by a celebrity personality. Instant exposure, massive Brand awareness, and a flood of new customers and revenue are the dream! The reality however is not quite as idealistic. Celebrity…
Video marketing is now one of the most effective internet marketing strategies to apply. In today’s modern world, most people are busy and have short attention spans. With all sorts of ads vying for their attention, you need something to capture their interest and engage as much of their senses. Videos are very powerful because…
There is no doubt that the fastest way to build a network marketing organization is to understand exactly what MLM attraction marketing is. In this article you will learn the three cardinal “rookie mistakes” that people make when they are trying to integrate MLM attraction marketing into their system. MLM attraction marketing is nothing more…
This is a content of my Advertising 4.0, so I pick up the key difference to talk it. The brand promotion team, which covering products, local brands, Party brands, etc. has its main characteristics as I said before, it is a front and fashionable team mainly analyzes the current problems, find out the countermeasures to…
Building a business is challenging enough when the economy is strong. But in a recession, being proactive is even more important. Sitting on the sidelines waiting for things to turn around is not a strategy. This is when you need to get even more creative with your marketing. Here are eight easy-to-implement tips designed to…
“So what’s with Twitter?” “What’s all this social media stuff all about anyway?” “I know I should be thinking about it, but I don’t know exactly what I should be doing about it.” I do a lot of speaking engagements about digital branding and social media, and I get asked about social media A LOT….
Social bookmarking is becoming one of the most popular ways to attract traffic to your website or online business. With hundreds of different social sites online some will work better for you than others. Most social sites are free and easy to join and can really make a difference to branding your business name online….
Before you choose internet marketing as your home business it’s better for you to know what is this all about. It is better for you to know how it can provide money for you. And what are things that you should to know to run this business. Find out more about this home business to…