You know, as a former Franchisor, I almost feel as if I could teach a class on branding. Still, in the Internet age it’s a whole different ballgame, it’s not like the “old world” at all. Business moves at the speed of thought, and now social networking algorithms are predicting those thoughts in advance. Do…
A negative comment or feedback on an online business profile is likely to sabotage its image in the market. For any leading enterprise, its image is of utmost importance. In the world of digitalization, people are becoming more cautious prior to acquiring help from the third parties. They look out for the company’s name, their…
Over 70% of customers tend to trust the businesses, which operate within their local area, than those which are based overseas. When your brand is still unknown for the reason of business being newly established, it is quite hard to win the prospect’s loyalty and to assure the future buyer that you are not a…