World

It’s a Big Multi-Media World Out There – Creating an Integrated Marketing Plan For Your Brand

Consider these statistics: 104 television channels in the average household. Over 12 million Blackberries used in 2008. Nearly 52 million iPods sold in 2007. More than 53% of Americans watch videos online. Almost 20% of Americans listened to podcasts. [1] Americans are multi-tasking through various media channels. They are listening to iPods while surfing the…

Reputation in the Digital World

Online reputation management, abbreviated as ORM, deals with the online reputation of your company’s name which you want to improve or restore. It helps to eliminate all the negativities about the brand and replace them with positive material which helps in building the trust of the customers. Customers often like to depend on brands with…