Your brand story differentiates you from everyone else. Otherwise, you’re just one more solution for the same old problem that customers can choose from, and usually without a standout differentiator they’ll base their choice on price. Most of the time, you do not want customers to choose you based on price alone. You want them…
As we continue to sift dutifully through the over 1,000 pages of the stimulus bill (American Recovery and Reinvestment Act of 2009), there is one provision that is not getting much attention, but could be very helpful to small businesses. If you are a small business and have received an SBA loan from your local…
If you are starting an online home business, than article marketing is something that you seriously need to consider. Article marketing? What is that? Article marketing is basically you writing and submitting highly informative articles to multiple article directory websites. What this does is provide your target audience with useful information to help them solve…
Mobile app development can be very important for your business as it helps you maximize on your sales by reaching the target audience in the best and the right way. The development services are now offered by various companies and you need to find expert companies that will help bring your mobile dream into reality….
If you are looking to rank high in the search engines for your local market, then hiring local SEO services makes sense. These experts will be able to help you get your website noticed by your potential customers. Now that people are using the internet more for checking local companies, than they are using the…
Having a well-built and user-friendly website is only half the job done. The site has to go online to gain benefits and realize its objectives. It means, your business or website has to be marketed and promoted properly across channels on the internet to leverage ever-growing opportunities. And if you’re a small business, it would…
If anything has changed a lot over the years, the most notable would be how we think as consumers. There have been tons of books written on consumer psychology and it’s certain that there would not be anything in the world that is going to stop new books on the topic from popping up. This…