16 October 2020

How to Become a Media Consultant

What is a media consultant?

It’s someone who helps businesses with their media needs. This can range from writing a press release to getting them interviews with the local and national media.

Many companies are on the lookout for media consultants as they know that good media exposure can work wonders for any business. When a business advertises it’s viewed as just that – advertisement. However, when a business gets media attention then it’s free advertising that works much, much better than traditional paid advertisement would.

For this reason, media consultants are in high demand.

Here are some of the services you can offer:

A good media consultant will offer a range of services – from getting the client interviews to advising them on what to wear for a TV appearance.

To get your business off the ground here are a few tips:

Being a media consultant can be very rewarding. The pitfalls can sometimes be the need to educate clients about the media and the importance of your services. If you can strike a good balance with this then you should do well.

Source by Eric D Cooper

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