Do you sign your blog posts? Does your name appear anywhere on most of your blog posts? This question came up recently in a discussion about how writers create a platform upon which they can sell their books. Are you recognized as a writer? For instance, I write the majority of my blog posts, even…
Let’s explore becoming a blogger and the proper use of Facebook, Twitter and LinkedIn advertising on your blog and website. Facebook and Twitter have very specific instructions for using their logos, but it seems that on the Internet, very few people are following those guidelines. If you have any questions, you should ask your attorney….
Blogging on your website increases profit, but there’s so much more that blogging can do. Branding your business is most effectively handled on your blog. Are you using your blog effectively for this purpose? Let’s talk about what branding is, and isn’t. Branding is a way of trademarking the value in your business. People begin…
Blogs are first intended as means of expressing one’s thoughts and opinions. Then, they gradually became a tool for publicity for celebrity and paparazzi. Later, blogs were picked up by the business world and used as a tool to promote their sites, create more online presence, and expand their businesses. From simple web pages, blogs…