The success of an online business is dependent on its sales growth strategy. This is because online businesses need to generate traffic towards their ecommerce stores in order for growth to take place. With the increasing trend of online stores and businesses, customers are presented with numerous purchasing options. Therefore, it is crucial to develop…
Are you lost when it comes to the world of Facebook and Twitter? Do you wonder why your kids are wasting their time posting on these services? In the old days, not so long ago, we made phone calls to our friends when we wanted to set up a time and place to meet face…
If you are a business owner, no matter what size, have you jumped onto the social media bandwagon and designed a Facebook Business Page? If not, what’s holding you back? If you have, possibly you are wondering, “Ok, what do I do now? Like any social networking platform, to gain the greatest web presence you…
When it comes to being successful in the Internet you must learn to brand yourself. People have to be able to see your name and relate it to what you are offering. People do not remember products usually they remember people and so you must build a relationship with people on the Internet. Now the…
Word-of-mouth marketing is an amazing way to ensure your chances of success at anything you do. With the advent of modern communication systems and instantly accessible online knowledge repositories, most communicators need to walk an increasingly thin line between the thrilling script and bitter reality. One of the most powerful tools used in story telling…
Curriculum vitae, work experience, references, skills inventory, resume: all describe a source of information where people can condense the vital information about themselves into a single document for interested parties to examine. The idea is giving people an overview they can sort through in order to weigh your merits and strengths against their needs, as…
What is your marketing message? What does your personal brand say about you? You may not have considered these questions, but everyone you interact with has asked and answered these questions for you. You present your personal brand and send a message every time you interact with another person. Examples of personal branding messages include:…
Social media offers individuals and business owners alike a great deal of ability to get the word out about any event or happening. Most people use social media of some kind – and what’s more, they keep it close to them with their mobile devices at the ready. People share everything on social media, from…
Internet marketing is a critically important way for any business to promote its brand and ensure that it is reaching as many potential customers as possible. The internet is a huge place though, with vast resources and possibilities for connecting with others. This is all good for your internet marketing strategy though. As long as…
You’ve heard everyone talking about how powerful social media is for marketing your business. How if you’re not using it to market your business you’re stuck in the 80’s. So you go out and create a Face Book page, open a LinkedIn account, start tweeting on twitter, build a Blog and start looking at YouTube….